DailyObjects, one of India’s most influential design-led lifestyle brands, has opened its newest experiential concept—The DailyObjects Playground—at Jio World Drive, BKC. Positioned just steps away from Apple’s flagship Mumbai store, this innovative installation reshapes the idea of how consumers interact with everyday objects, merging free-flowing architecture with tactile exploration.
A space inspired by creativity
The Playground isn’t a kiosk—in fact, it’s deliberately designed to feel nothing like one. It is an open, elliptical, free-flowing structure that blends quietly yet confidently into its environment. With no sharp edges, no rigid boundaries and no visual interruptions, the space encourages visitors to drift through naturally, following pathways inspired by movement, rhythm and curiosity.
Glass partitions placed with purpose create a sense of continuity, allowing visitors to see across the space while discovering hidden cues that guide their journey. Tracks on the floor reflect symmetry and motion, evoking a playful yet minimalistic mood. The atmosphere is soft, inviting and distinctly DailyObjects—calm, expressive, and rooted in thoughtful design.
Products positioned as heroes
At the heart of The Playground is DailyObjects’ philosophy: great design should elevate daily living, not overwhelm it. The space has been intentionally crafted to keep objects as the focal point. Positioned within an unobstructed field of vision, the brand’s latest launches—including Stack, Loop, Pop, and new-generation watchbands—invite hands-on discovery.
Visitors are encouraged to experience the products the way they were intended: through touch, movement, and interaction. Just as one explores items in a curated gallery or play space, The Playground fosters organic connection, curiosity and a deeper appreciation for design details.
“Our belief is simple—design is an experience,” says Pankaj Garg, Founder of DailyObjects. “The Playground brings this philosophy alive, creating a multi-sensory environment where visitors engage with our products and build a lasting affinity with the brand.”
Mumbai’s design-forward market
The opening marks DailyObjects’ third retail presence in Mumbai, reinforcing its connection to a city that values aesthetics, innovation and functionality. Its strategic location beside the Apple Store emphasises the brand’s strong synergy with the Apple ecosystem—products such as watchbands, accessories, and cases seamlessly complement Apple’s design language.
“Mumbai has always been an important market for us,” the company shared. “The Playground allows us to meet our customers where they are, offering them a real, tactile encounter with DailyObjects’ design-led products.”
Founded by Pankaj Garg and Saurav Adlakha, DailyObjects has grown into a leading lifestyle brand known for craftsmanship, innovation and functional design. Whether it’s accessories, bags, tech add-ons or tools, the brand focuses on elevating everyday moments through objects that feel intentional and beautifully made.
